As most of you are aware, I find social media a pain in the ass but am, oddly enough, responsible for it at work.
I know it has value for my advocacy organization, because of its immediacy (e.g., we post information about a bill that's being voted on and encourage people to contact their legislators) and because we can connect with people that we wouldn't connect with otherwise.
So I get Facebook. We post legislative and other news, event information and anti-discrimination messages. I am having a harder time understanding the point of Twitter. Perhaps because there is not one. Mind you, I am not a patient person. There are lots of things I want RIGHT NOW. But immediacy has no value if it's not meaningful.
Twitter annoys me for many reasons, but a few of those reasons are:
1. It encourages bad grammar. I know someone who is running a media campaign for an organization and her professional - I should make that "professional" - emails says things like "u r welcome." Yes, I am a grammar snob. There's not excuse for not having a dictionary. Computers practically force proper grammar down your throat these days.
2. It's constant noise. There are people and organizations who are on it All. Day. Long. And really, without anything important to say. Can we amend the quote about not saying anything at all if you don't have anything nice to say? How about, Don't say anything if you don't have anything a. interesting, b. of consequence, c. grammatically correct, or d. impactful to say.
3. It's a constant game of "tag, you're it." I was venting about this to one of my coworkers today. He asked, "Why do you have to respond right away if you get tagged on Twitter?" I started to reply, "Because in order to keep up a social media presence..." and found myself trailing off and thinking, Well, really, why? This is bullshit. He said it best: "I don't know. I don't Twit."
4. It's a distraction. You remember how I wrote that I had my phone out on the table, on silent, in case one of our speakers at the luncheon had issues, and to keep an eye on the time? And I kept getting notifications from people at the fucking luncheon, about the luncheon? Our program was packed. How great can their experience have been if they were typing away the whole time? Couldn't this have waited until later? No, everything has to happen RIGHT FUCKING NOW.
5. Twitter is a FUCKING DISASTER if you have someone in charge who doesn't a. know how to spell, b. know how to use hash tags, c. know how to use ampersand tags. I am currently volunteering for an organization whose social media person was hired, I believe, because the previous person in charge wanted to sleep with her, and I am FUCKING TIRED of cleaning up after this Twit. This week, she accidentally put a hash tag in front of the word "please" and tagged herself. Ooops.
Well, if I were any grumpier, I'd be a cat.